I have been in business for a few years and I have learned quite a bit about being a business owner that I never thought about before.
So I wanted to share some of that with you guys so that if you are interested in starting a business.. you won't be surprised if this is your experience as well.
Things I've Learned Since Starting My Business
There is nothing glam about it
This is especially true when you start out. You don't start and then suddenly everything is all good. That is not the case. It is a lot of research, failures, confusion, frustration, and agitation at the same time. Then again, the rewards are absolutely amazing and I could never regret the journey I've gone on because I wouldn't be where I am doing what I want to do.
Your friends and family may not support you
I learned quickly that some of the people I expected to support me by buying my digital products or even simply following my social media or liking and sharing my content.... just didn't. It can be hurtful, but just remember that they aren't your target audience and that's what you need to focus on.
That whole working 16 hour days is bullshit
Excuse my french but one of my biggest pet peeves is when people on top preach about losing sleep and sacrificing. Yes, there is going to be sacrifice. As a matter of fact, I am writing up this blog post at midnight, BUT I am not forcing myself to be awake. When I get sleepy, I am going to sleep. There needs to be BALANCE in your life or your business WILL fail and your mental health will suffer in the process. I have found myself more productive working 5-hour days than any day I worked myself like a dog. Find your productive system and stick to it.
Promote promote promote yourself
Nobody will know who you are if you don't tell them. Work on your brand and PUSH IT OUT THERE. Get yourself in front of your target audience and promote. You don't have to be sales-y to be present. Show up and show out for yourself.
You gotta risk it all to have it all
Not investing in yourself and your business WILL keep you from being successful. The moment I started outsourcing to experts and taking the time to focus on my strengths I found myself gaining WAY more success than when I tried to do it all alone and figure it out as I go. There's free info out there... but little risk means little reward. Remember that.
With all of this, I will also add that being a business owner is one of the best things I ever had. There are days when I cry and want to rip my hair out, but there are days where I am so happy with my business and being able to do things for myself that I am crying tears of joys.
It is one of the most worthwhile things I have ever done
What have you learned about being a business owner?